Driving Enterprise Success through Integrated Strategic Planning and Alignment​

An organization lacked a cohesive strategic planning process, with business units operating without a plan or with only short-term plans that were disconnected from the plans of related functions. This led to suboptimized go-to-market approach and unnecessary operational challenges.​

Introduced a unified approach, aligned around a longer-term vision and clear strategic imperatives to guide the enterprise strategy. This strategy set the direction for an annual plan at the business unit level, ensuring alignment with enterprise goals. The strategy would be refreshed annually, continuously feeding into the next year’s plan, which in turn would inform commercial, marketing, and operational plans.​

Enhanced organizational transparency, eliminated duplicative efforts, and ensured alignment with long-term goals. This approach future-proofed the business, fostered strategic alignment across units, and improved market focus and competitiveness.​